Student Wall of Wins
Role: Design, Concept Development, Storyboard, Style Frames, Animation, Compositing
Software used: Figma, After Effects
This animation was created to celebrate as well as inform our audience of the newly launched ‘Wall of Wins’ on Grammarly’s Twitter feed. The goal was to inspire users to tweet about their success using Grammarly’s product and motivate them to tweet about their experience so that they might be added to the wall. The animation relies on a fun interpretation of Twitter’s UI as well as a playful interpretation this “wall” within a Grammarly branded environment.
Process
I was approached by our community manager to help with this project. While I normally work with a designer on projects like these, my team was strapped for resourcing so I was involved in end-to-end production.
We began with an initial call discussing the broader themes of the project. I was intrigued by the idea of an actual wall to anchor the design. After our call, I ran with the design phase.